Cholayil is one of the most famous and respected Ayurvedic families of Kerala, which has been practicing Ayurveda, the ultimate holistic health care system for many generations. It was Dr.V.P.Sidhan, who successfully converted this traditional wisdom of the Cholayil family found in ancient palm leaf manuscripts with a combination of modern enrichment to give birth to a unique soap, Medimix that is the flagship brand of Cholayil.

Cholayil came into existence over three decades ago with a global vision rooted in Indianvalues. Cholayil aimed to touch everyone's life with a range of quality products that enhance the quality of life. Cholayil has business interests in Toiletries, Personal Careand Health Care.